Functionality Mistakes Throughout History That Were Way Too Expensive to Fix

In the 90s, Sony had the chance to acquire the entire Marvel franchise for a fraction of its current $18 billion value. They passed, only buying Spider-Man rights, missing out on a monumental growth facilitated by Disney’s acquisition.

Choosing not to invest $25 million, Sony bought Spider-Man rights for $10 million plus a share in movie and consumer product revenues. Looking back, their decision meant losing billions, with Marvel’s value skyrocketing under Disney.